Collaborative work in the creation of a skincare brand
For this collaborative project, a brand identity was created for the Skincare brand including a brand document, product mockups, promotional posters and a video advertisement.
Graphic and Motion Designer
Sandra and Hari
As a first step we decided which brand to choose (Ceci) then we asked ourselves what this brand wanted to convey we decided to go with a palette of soft colors and a logo that conveys the same softness for the care of your skin then we moved on to making the mockups, posters, the identity document and finally the promotional video
For this project, different programs were used, for the mockups in Photoshop, for the Canva posters, for the brand identity document in Indesign and the promotional video and the animation of the logo Cinema 4D and After Effects.
A relly well design brand identity and a really cool video promotional.
It was a project that taught me a lot and in which I had fun, but it also taught me that decisions must be made quickly and appropriately so as not to delay other parts of the project.
Throughout the collaborative process, I learned that quick and decisive decision-making is essential for maintaining project momentum and ensuring that all tasks are completed on schedule. By efficiently determining the brand identity, palette, logo design, and other crucial elements early on, we were able to streamline the production process and avoid unnecessary setbacks. This experience emphasized the significance of proactive decision-making in project management, highlighting the need to prioritize tasks and allocate resources effectively to meet project deadlines. Ultimately, the project underscored the importance of balancing creativity with practicality and the necessity of making informed decisions to achieve project success within the allotted timeframe.